Inclusive language and communication
How to communicate clearly with members with additional needs
It's important that everyone understands instructions and knows what's going on.
For girls with additional needs, not being able to understand instructions can be a barrier to them feeling comfortable and having fun.
Use these inclusive communication methods to ensure that everyone can understand information and instructions. Or scroll down to find and download our communication passports, developed with National Autistic Society (NAS), to help support a young member in your unit.
Inclusive language
The language we use shows members that they're in a safe and inclusive environment.
Taking time to use inclusive language shows members with different needs, experiences and backgrounds that you respect their differences and are taking steps to make sure that they feel included and valued.
There’s no single approach to inclusive language, as every member’s experiences and needs are different.
Top tips for inclusive language
- It’s always okay to ask. If you're not sure how to refer to a person or how to talk about their needs or background, ask them. They'll let you know the terms they prefer.
- If you make a mistake, apologise, correct the mistake and move on.
Unacceptable language
The use of insensitive or inappropriate language can create a hostile environment for people who have protected characteristics, as well as other members of the group.
All Girlguiding members are expected to follow the promise and for adult members our code of conduct too.
There may be times when you'll have to address insensitive and unacceptable language. We've put together the following guidance to help you and make sure you have the tools you need to make Girlguiding as open and inclusive as possible.
What is unacceptable language?
Inappropriate or unacceptable language highlights perceived or actual differences between people.
This may have historical implications and is generally intended to cause offence. Even if framed under ‘being a joke’ this still isn't acceptable. Very often these can be linked to personal traits, such as a defining characteristic or sexuality.
As the English language is constantly evolving and developing, there may be some terms that were previously acceptable which are now considered offensive. There may also be some words which feel extremely removed from their original meaning.
If a person uses an offensive term to describe themselves
Sometimes individuals or communities reclaim offensive words or phrases to refer to themselves. If so, it's not always appropriate to challenge the individual on their use of that language. Make sure that you're careful about how other members of the group use these terms.
If a young person uses insensitive or unacceptable language
Calmly explain to them why the language might offend people and that this language isn’t acceptable.
You may wish to talk to the entire group about the language and use this to facilitate a wider discussion.
Don’t make an example of the person who’s used the language. And if the term was aimed at an individual or group, make sure to not bring attention to that group or individual. This may make them more uncomfortable.
If another adult uses offensive language
There may be times when another adult uses inappropriate or offensive language. If you're not comfortable challenging them on their language, consult your commissioner who’ll be able to give you further support.
Further help and guidance
Stonewall have produced a resource to help teachers challenge homophobic language. The resource, which will also be useful within a unit setting, provides straightforward and practical ways to tackle inappropriate language.
The government website has information on appropriate language to use when talking about disabilities.
Communication tips
- Be very clear about who you’re talking to. If talking to an individual, use their name. If talking to a group, say ‘Guides’, ‘Brownies’ or the relevant section name.
- Face the person that you’re talking to.
- When addressing a group, make sure that everyone has stopped talking before you begin.
- Put communication into context, for example: ‘In tonight’s meeting we will be…’
- Avoid using too many idioms.
- Use clear English.
- Give information in small chunks, rather than all at once.
- Structure information logically, for example: ‘First we will go into the room and then we will all sit down on the chairs’.
- Use simple questions to check for understanding, such as, ‘Who can tell me what we’re going to do?’
Visual signals
Visual signals can be a great way to get girls’ attention during meetings. They can be simple shorthand for communication and can prevent you from having to raise your voice.
It’s important to explain to any new girls and adults exactly what signals you use regularly, and what these mean. For example, when a leader raises their hand, this is a signal to be quiet. All the girls should then stop talking and raise their hands as well.
This explanation should include:
- Who's able to give the signal.
- What the signal is.
- What the signal is used for.
- What's expected from the girls.
Once non-verbal signals have been defined, make sure that they’re used consistently by all leaders.
Makaton
Makaton uses signs and symbols with spoken language to encourage communication skills and develop speech.
- Learn more about the uses of Makaton and some basic guiding phrases.
- Print these directions to signing the promise in Makaton. You can print these out and put them up in your unit meeting place.
For more signing resources, visit the National Deaf Children's Society (NDCS) .
You can also check out the NDCS advice on D/deaf-friendly youth activities.
Written communication
When creating documents - such as letters to parents - do the following to make sure they are as clear as possible.
- Use a clear sans serif font, such as Poppins. The characters are easier to distinguish for people with reading difficulties or visual impairments.
- Select a font large enough to be read and with clear spacing between lines and paragraphs.
- Keep electronic copies of documents, allowing you to send digital copies and produce large-scale copies on request.
- When printing, use cream or off-white paper that isn’t glossy. Avoid using a design on the background that could obscure writing.
- Present information in a clear and logical way.
- Write in clear English.
Find out more about Girlguiding’s writing guidelines.
Visual timetables
Some members might benefit from some extra visual communication. Units can order our free visual timetable resource if they have members who have access needs.
We've updated our visual timetables, in collaboration with Widgit, an organisation who specialise in symbol based communication, to make the resources more accessible.
The visual timetable resource has 4 sections to help with different communication needs:
Feelings cards: these cards help our young members discuss their emotions, allowing them to ask for support and communicate their feelings. They should be kept in an accessible place, so young members can hand them to a leader when needed.
Meeting structure cards: these cards show what is happening ‘now,’ ‘next’ and ‘then’ during the meeting. Attach them to a wall, or a visible surface, and place the programme or special event cards underneath, so young members can see the meeting structure.
Programme cards: these cards show young members what they will be doing during a unit meeting. Place these under the meeting structure cards to show when activities will happen.
Special events cards: these cards help young members understand the special events that happen in guiding, such as residentials, World Thinking Day or promise ceremonies. They can help explain the event and show them what to expect.
If you need the visual timetable resource, email [email protected] with:
- The address to post the resource to.
- The access needs of the person they're for.
You can also print off the PDF (2.9MB) yourself.
Communication passports
Communication passports are tools that help with understanding a member’s communication style and needs. They can help to identify how members like to communicate and any changes you can make to best support their communication.
Our communication passports have been designed with support from our inclusion network and a neurodiversity specialist. We have a themed passport template for every section and a template designed for volunteers. Each template is supported with a guide for our volunteers, to help introduce and complete the communication passport with the member.
The templates can be printed and completed with the member, and a parent or carer if appropriate, as part of a 1-to-1 conversation. They can be used to start a conversation with the member about their communication style and support needs, and what changes can be made to ensure they feel comfortable in the unit.
You can get advice or support with completing or actioning any of the changes in the passport. Get in touch with your local inclusion advisor through your country and region office, or through our volunteer support team at HQ by emailing [email protected].
Our adjustment plan tool might also be useful if you need to make any adjustments to best support our members. Find more information on making adjustments and our adjustment plan templates.
Download a communication passport
There's a themed one for every section, and a general one for volunteers too.
Get advice on including all
Contact us for more information and advice about including all girls and volunteers in guiding.


